Insights

Every day, websites lose the exposure they deserve to a problem that takes moments to solve: they ask readers to Like their content, when they should ask readers to Share it instead.

As part of the Naytev engineering team, I’m frequently asked about why we chose to use Scala as our primary development language.

Today we are excited to announce that Naytev is part of this summer’s Y-Combinator batch (S14).

There is an important social engagement metric that is often overlooked – how many people who start to share your content actually follow through with the share.

One of the common choruses we heard from our users was they wanted to access the share message that pops up when site visitors hit the share button. They wanted to control the copy and image.

We started with a simple premise: there are fundamental rules to eliciting the highest possible engagement.

The golden age of Facebook is upon us, but in a cruel twist, it has never been more difficult for organizations to organically connect with fans.

We built Naytev because we noticed social sharing was an afterthought for most brands.